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The Community Grocery Store (CGS) timeline captures our journey from initial vision to current developments and maps our path forward. Explore key milestones we’ve achieved, stay updated on our latest advancements, and see what's ahead as we continue transforming local food systems through blockchain technology and community empowerment.
Developed the core idea of a community-driven grocery store app and conducted preliminary research into market needs and feasibility.
Performed in-depth market analysis, general feasibility study, validated the concept through community feedback to ensure the idea is viable.
Created a business model outlining how the community grocery store will operate (including a digital/token element) and drafted an initial budget and financial plan.
Formalized the project’s legal structure by registering the appropriate business entity and handling any necessary legal documentation or licenses.
Assembled the founding team and clearly defined roles. Established team agreements and understanding on responsibilities, ensuring everyone is aligned on vision and scope.
Launched a website to establish an online presence. This site outlined the project concept and allowed interested community members to sign up for updates so various social channels.
Began early marketing efforts to build awareness. Created social media profiles, posted introduction content about the project, and started engaging the community with the upcoming app’s mission and benefits.
Reached out to key DAO holders and potential partners (community leaders, local neighbourhood groups, content creators, etc.) to gather support and feedback.
Prepared materials for potential holders, such as pitch decks and business summaries. Explored funding portals / platforms and other funding avenues to secure initial funding.
Built in Anti-Money Laundering (AML) and Know Your Customer (KYC) processes, ensuring that the platform remains compliant with financial regulations given its digital token element.
Kicked off full-scale marketing efforts to drive user adoption. Launched advertising campaigns across social media, local media, and online platforms to promote the app’s launch and attract shoppers and community members.
Actively engaged with the user community post-launch. This involved managing social media accounts, hosting community events or AMA (Ask Me Anything) sessions, and responding to user inquiries to build a loyal user base and keep users informed about new features or updates.
Formed partnerships with local businesses, farmers, or organizations. For example, partnering with local grocery suppliers for exclusive deals in the app or collaborating with community organizations to expand the app’s reach and credibility. These partnerships helped enrich the platform’s offerings and user trust.
Monitor user feedback and app analytics closely after launch. Used this data to identify improvement areas and promptly released app updates or patches. This could include UI improvements, new features, or performance enhancements to refine the user experience. (Ongoing Iterative Process)
Analyse the economic aspects of the community token and marketplace after token launch. Conducted external economic modelling and research to understand token circulation, user spending habits, and reward system effectiveness. These insights helped in adjusting the token economics or pricing models to ensure a sustainable ecosystem.
Explore additional opportunities to generate revenue. This involved potentially incorporating sponsored content or in-app ads from partner brands, ensuring any advertising is non-intrusive and adds value.
Wireframes and user flow diagrams for the mobile app, mapping out features and screens. This planning phase defined how users would navigate the grocery store app and use community/digital currency features.
App’s user interface and experience, focusing on a clean, intuitive layout for browsing groceries, managing the token wallet, and community features. Ensured the design is user-friendly and visually appealing.
Code the app’s frontend (mobile application) and backend (server, database). Implemented core features like user accounts, product listings, shopping cart, and community forums as applicable. (Ongoing Iterative Process)
Developed the blockchain components of the project. This involved writing and testing smart contracts for the community token and any reward systems, setting up the token’s parameters, and ensuring it functions as intended within the app. (Ongoing Iterative Process)
Integration of payment gateways to allow users to make purchases of stable token within app. This included setting up traditional payment processing as well as preparing for digital currency transactions using the community token.
Engaged with third-party developers or specialists as needed for complex or specialized features. For example, collaborating with blockchain experts for smart contract audits or security professionals to review the app’s security measures. (Ongoing Iterative Process)
Introduced gamification elements to increase user engagement and retention. For instance, added reward programs, challenges, or loyalty points (possibly tied into the token) that encourage users to shop more frequently or refer others. Gamification made the shopping experience more interactive and fun post-launch. (Ongoing Iterative Process)
Implemented robust security features (encryption, secure authentication, etc.) to protect user data and transactions. Conducted thorough testing, including unit tests, integration tests, and security audits, to identify and fix vulnerabilities or bugs. (Ongoing Iterative Process)
Release beta version to a small group of users or testers. Gathered feedback on user experience, fixed issues, and fine-tuned performance. This quality assurance step ensured the app is stable and user-friendly before full launch.
Set up technical infrastructure for development. Lease servers or arranged cloud services to host the application and database and established the backend architecture needed to support app functionality and future growth.
Deploy final version of the app to the public (on app stores or web). The platform is now live for community members to download, register, and start using the grocery store services with the new token system.
Continue to improve the app and expand its reach. This includes scaling up infrastructure as more users join, expanding to new regions, rolling out new features (based on community needs), and maintaining an open dialogue with users. The project remains adaptive post-launch, continually modeling outcomes and applying research to guide future development. (Ongoing Iterative Process)
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